Vendor of the Month: The Popcorn Market


Being in the wedding business, we inevitably cross paths with wedding vendors. From bakeries and live bands to floral artists and luxury car rentals, our films truly showcase the collaborative effort it takes to pull of a wedding. As such, we want to lift the veil and spotlight one vendor each month. This month we’ve chosen The Popcorn Market, a local DFW confectionary that serves us sweet and savory treats.

Our Relationship Manager Shannon chatted with Greg Parish, owner of the Popcorn Market. Here’s what Greg had to say about his family owned business.


Shannon Jenkins: The Popcorn Market is becoming a DFW staple. Tell us how the Popcorn Market got its start.
Greg Parish: The Popcorn Market, a subsidiary of the Popcorn Factory Market & Grill, has served our addictive popcorn to the Dallas Ft. Worth Metroplex since 1983. Secret family recipes have been handed down from generation to generation.


SJ: Your popcorn is always fresh and oh so delicious. I can tell you place a lot of care in sourcing your ingredients.
GP: We hand select all of our ingredients from exotic locations from all over the world. Recently, our artisan treats have been enjoyed at regional events like The Taste of Dallas and the State Fair of Texas, and sold through our retail location. We’ve done fundraisers with non-profits here in DFW, so you might have also seen our products being enjoyed by supporters of those organizations.


SJ: Switching gears, the Popcorn Market has begun serving brides. How did you get your start in the world of weddings?
GP: The wedding industry runs in my blood and goes back to 1979. My mother Norma is the owner of Shades of Elegance Wedding & Catering Company, and I have fond memories working with my mother. Beginning in 1983, I started working in the popcorn and concession industry alongside my father Robert. Our brides began requesting artisan popcorn at their bridal showers, engagement dinners and wedding receptions, so I decided it was time to provide our product to the wedding industry.


SJ: You created a custom flavor for Hakim Sons Films, and we cannot get enough of it. What is the most creative use of popcorn you have provided for a client?
GP: First, it is a privilege to serve you and your clients! One of my favorite uses for our popcorn was when we introduced the flavors Red Velvet Cupcake & Orange Creamscicle with Pop Rocks at The 11th Annual Asian Film Festival of Dallas. The popcorn was red and orange, and it represented the colors of the festival’s “Shanghai” theme. We created a lavish popcorn bar filled with our artisan popcorn, vintage candy and lollipops.


SJ: Our brides keep a pulse on what’s trending in the wedding world. What trends are you seeing for Spring 2013 when it comes to your artisan popcorn?
GP: On the design side, brides are going for a “Rustic Glamour” feel at their wedding festivities. Of course, this helps steer us in the right direction when designing a popcorn bar or display. On the popcorn side, clients are opting for more locally produced, gluten free and organic ingredients that are easily found at one of the many community farmers markets in DFW. This is great for us since we place such care in acquiring only the best ingredients for our artisan popcorn.


SJ: What do you want brides to know about The Popcorn Market?
GP: With each bride, the Popcorn Market becomes personally invested in making her special day a success. We are attentive to detail in every stage from planning to presentation. Furthermore, our in-house creative design and editing team consults with each bride in order to interpret and deliver their vision.


SJ: We want to extend our gratitude for taking the time to be featured as our Vendor of the Month. It was a pleasure, and we are looking forward to many years of tasty artisan popcorn.
GP: Thank you so much for recognizing the Popcorn Market as Vendor of the Month. We are deeply honored. This is the start of something magnificent!


We love the artisan offerings from the Popcorn Market; so much so that we keep our theater stocked with their sweet and savory delights. Come experience the Hakim Sons Films custom created flavor and enjoy a movie as you delight in the Popcorn Market.